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WOMM-COM Online Certificate Program - Healthcare and Social Media

Wednesday, November 30, 2011 at 11:00 AM - Wednesday, December 7, 2011 at 11:55 PM (CT)

WOMM-COM Online Certificate Program - Healthcare and Social...

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Ticket Type Remaining Sales End Price Fee Quantity
WOMMA Member 196 tickets Ended $300.00 $0.00
Nonmember 198 tickets Ended $500.00 $0.00
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Event Details

Step 1 of 3: This is the first step in finalizing your registration for WOMM-COM Online Certificate Program: Healthcare and Social Media. Please refer to your confirmation email from events@womma.org for next step details.

WOMMA and the Center for Communication Compliance (CCC) have formed a strategic alliance to bring the healthcare industry a new Online Certificate Program focused on regulatory compliance for new and emerging media.

Entitled Regulatory Compliance 101: Internet Promotion and Social Media, this first-of-its-kind online certificate program is based on a "train + test" methodology designed to help reduce violative materials, decrease legal vulnerability, and support a culture of compliance.

The program is designed to help marketers understand the rules and guidelines imposed by regulatory agencies, industry associations, and trade groups:

  • Food and Drug Administration (FDA)
  • Office of the Inspector General (OIG) of the Dept. of HHS
  • Department of Justice (DOJ)
  • Pharmaceutical Research and Manufacturers of America (PhRMA)
  • Accreditation Counsel for Continuing Medical Education (ACCME)
  • American Medical Association (AMA)

Upon completion of the WOMMA Online Certificate Program in Internet Promotion and Social Media, you will have answers to:

  • How can you promote prescription products online these days with all the limiting regulations? What can you really do in social media that is not violative of FDA DDMAC regulations? Said another way, which social media strategies can be implemented that are in compliance with FDA's regulatory framework?
  • What are the regulatory implications of the space and time limitations inherent in many social media channels? How do these constraints affect online promotion today and what new issues may arise from a regulatory perspective?
  • FDA has guidelines about format/layout/typography/white space in regard to print ads … how will these "implementing factors" play out in social media and Web sites, which are so different from print?


Become the Healthcare regulation "go-to" person in your company in regard to best practices in Internet promotion and social media. WOMMA's online certificate program provides professionals in healthcare (companies, agencies, consultants) with the latest information regarding regulatory compliance for Internet promotion and social media.

Any professional in the pharmaceutical, biotech or device industry, who works with, designs, executes, reviews, or oversees Internet promotion or social media programs.

  • One hour live session with a former FDA regulator and course instructor on Nov. 30
  • Approximately 2 hours of course content; This prerecorded session is available with 24/7 access from WOMMA's partner, CCC to be completed Nov. 30-Dec. 7
  • Course content correlates to the Regulatory Compliance Test (RCT)
  • Forty (40) test questions: multiple choice, true/false
  • Three opportunities to retest

 

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When

Wednesday, November 30, 2011 at 11:00 AM - Wednesday, December 7, 2011 at 11:55 PM (CT)


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WOMMA & Community Roundtable



WOMMA is the premier non-profit organization dedicated to advancing and advocating the discipline of credible word of mouth marketing. Through best practices, industry education and member value, WOMMA advocates word of mouth as a solution to business challenges and a key component in the creation of Talkable Brands.

The Community Roundtable runs a membership-based network of community, social media, and social business managers and executives. Along with providing peer interaction, programming, curated content, and professional concierge services, The Community Roundtable is dedicated to furthering the discipline of community management.

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